01The challenge
Six businesses, one credible face.
A holding is a hard thing to present. Alex & George isn't one company with one message — it's construction and real estate sitting beside a boutique hotel, a halal abattoir, food trade and petroleum consultancy. Show all of it badly and you look unfocused; hide the range and you undersell the group. The site had to make a diversified, family-run Romanian holding read as one serious, coherent business.
And it had to do that in more than one language. Alex & George trades internationally — food from Greece and Ukraine, petroleum consultancy toward the Middle East and Russia — so the site couldn't be Romanian-only. Partners and buyers had to meet the company in their own language, from the same one build, without it feeling bolted on.
02What we delivered
A corporate home for the whole group
We built the site on WordPress: a calm, corporate front for the holding, led by architecture and a clear promise — planning, design and execution, since 1990. A single 'Fields of Activity' structure carries every division — construction, real-estate development, hospitality, the halal abattoir, food and petroleum products — each with room to explain itself without crowding the others. The board and the family story sit behind an 'About us' that establishes tradition and trust.
Crucially, the site runs in five languages — Romanian, English, Arabic, Russian and Chinese — so an international partner meets Alex & George in their own language from the same build. Contact is one tap away on every screen, and the whole thing reads as one company with many capabilities, rather than a folder of unrelated ventures.
03The result
- 2016Designed and built by Cittago
- 5 languagesRO · EN · AR · RU · ZH, from one build
- 6 divisionsThe whole holding under one credible roof
- 1 partnerDesign and build from a single team
One of our longer-standing builds: a Romanian construction-and-trade holding given a single, coherent home in five languages — still online, still doing its job.
Alex & George Import Export is a Cluj-Napoca holding run by the Hanga family — a construction business with roots back to 1990 that grew into something broader: civil and industrial building, real-estate development, a four-star boutique hotel, a halal abattoir and butchery, food trading, and petroleum products for markets in the Middle East and Russia. Built by Cittago in 2016, the site's job was to hold all of that under one credible roof — and speak to partners across the world.
- Client
- Alex & George
- Location
- Cluj-Napoca, Romania
- Platform
- WordPress
- What we delivered
- Corporate site in 5 languages
- Services
- The site
- alexsigeorge.ro
The project, in three steps
The challenge, what we delivered and the result
In practice
What went into it
- 01
Web design
A calm, corporate identity that makes a diversified family holding read as one serious business.
- 02
Web development
Built on WordPress, with a single 'Fields of Activity' structure that carries six very different divisions cleanly.
- 03
Five languages
Romanian, English, Arabic, Russian and Chinese from one build — for a company that trades across the world.
- 04
Group storytelling
From construction to a boutique hotel to petroleum trade, each division explains itself without crowding the rest.
What we used
The services behind this project
The next project could be yours
The first meeting is free and lasts 30 minutes: online, by phone or, if you are in Cluj, over a coffee. Tell us what you want to build, and we will tell you honestly what would work.
Prefer a message? You can reach us on WhatsApp, by email or by phone and we will reply directly.
No preparation and no follow-up pressure. If we are not a good fit, you leave with better questions to ask whoever comes next.