A magnet worth the trade
Something your customers actually want, not a brochure in disguise. If it isn't worth an email address, we don't ship it.
Services / Lead Magnets & Funnels
The visitors you paid forshouldn't vanish.
Out of a hundred people who visit your website, maybe three buy today. The other ninety-seven leave without a word. This page is about them.
The story so far
The customer you lose today isn't lost. They're just not ready yet.
Think about how you buy. You look around, you compare, you leave, you come back weeks later — if something reminds you. Your customers are no different. Yet most websites offer them only two doors: buy now, or disappear.
A lead magnet is the third door. Something genuinely useful — a guide, a calculator, an honest price benchmark — offered in exchange for an email address. Then a few well-timed, well-written messages keep the conversation going until the timing is right. We've been building these quiet machines since 2011, and they're often the cheapest growth a business ever buys.
In practice
What we build for you
A page with one job
A simple, beautiful page that offers the magnet and asks for nothing else. No menus, no noise, no seventeen buttons.
Follow-up written like a human
A short series of emails that helps first and sells second — the kind people actually read, sent only to people who asked.
Numbers you can act on
You'll know what a lead costs and what a lead is worth. When the math works, we scale it. When it doesn't, we change it.
Common questions
Lead Magnets & Funnels, answered.
What exactly is included in Cittago's lead magnet and funnel service?
Four things: a genuinely useful lead magnet (a guide, calculator or honest price benchmark), a single-purpose landing page that offers it in exchange for an email, a short human-written follow-up email series, and clear numbers on what each lead costs and is worth.
How is a lead magnet different from just running ads to my website?
Ads bring visitors to the door; most leave without buying. A lead magnet is the third door: it captures the ninety-seven in a hundred who aren't ready yet by trading something useful for their email, then follow-up emails keep the conversation going until timing is right.
Does this suit a small business, and which languages do you work in?
Yes. Cittago is a boutique Cluj-Napoca agency running since 2011 with a senior-only team, serving six countries in English, Italian and Romanian. Lead magnets are often the cheapest growth a business buys, which makes them well suited to smaller budgets.
What does it cost and how do we start?
It starts with a free 30-minute lead-flow analysis with a senior strategist, no script or pitch. Pricing is scoped to your goals, not a fixed number. In that session we map where visitors vanish and sketch the first magnet we'd build, yours to keep regardless.
A fair first step
Start with a free lead-flow analysis
Thirty minutes with a senior strategist, no script and no pitch. We'll look at where your visitors come from, where they vanish, and sketch the magnet we would build first — yours to keep, whoever builds it.
Request the free analysisNo obligation and no chasing afterwards. If we're not the right fit, you'll leave with better questions to ask whoever is.
15 years · 5.0 on Google · 56 brands · 11.4× average return on ads · 6 countries
What clients say
