01
Product pages that answer
Built around buyers’ questions.
Photos, copy and structure built around the questions buyers have before they pay.
E-commerce · Cittago
Online shops: keep selling after closing time
Selling while you sleep is the simplest idea in retail, and most online shops get it wrong. The difference lies in dozens of small decisions we’ve already made many times over.
- Since 2011
- Over 56 brands grown
- 5.0 from 21 Google reviews
The road to checkoutExample
21
Handmade leather shoes
Add to cart
- Cart
- Delivery3
- Payment4
- 1Photos that leave questionsPhotos that answer them
- 2A slow pageA fast page
- 3Delivery cost sprung at the endDelivery shown up front
- 4Account requiredGuest checkout
Every hurdle quietly takes a slice of revenue, and none of it shows up in a report.The road from “interesting” to “paid” becomes short and smooth.
- 2011the year we started working for our clients' businesses
- 56+brands grown so far
- 6countries where we have clients
- 5.0our Google rating, from 21 reviews
- 1senior strategist on every account
E-commerce at Cittago
Carts get abandoned for a reason. Every reason can be fixed
A slow product page. A delivery charge sprung at the last step. A checkout that insists on an account. Photos that don’t answer the one question the buyer has.
Each one quietly takes a slice of revenue, and none of them shows up in a report unless someone goes looking.
We build shops where the road from “interesting” to “paid” is short and smooth: product pages that sell, carts that don’t leak, checkouts that respect the buyer’s patience. Then we connect the ads, the email and the recovery sequences that keep the shop moving. A shop isn’t a website with prices; it’s a system.
What you get
What an e-commerce agency builds
A shop designed as a system: from the product page to the email after the sale.
02
A checkout with no hurdles
Fewer steps, no forced account, no surprises.
Fewer steps, no forced accounts, no nasty surprises at the end. Every hurdle removed is revenue gained.
03
Leaks, plugged
Cart recovery from day one.
Cart recovery, post-purchase messages and remarketing, built in from day one, not added once the losses pile up.
The autoresponders page04
Numbers that tell the truth
Conversion, order value, where people give up.
You know your conversion rate, your average order value and exactly where buyers give up.
05
Ads joined up with the shop
Google and Meta, tracked all the way to the order.
Google and Meta ads are joined up with the shop and tracked all the way to the order, not just to the click.
The Google Ads page06
Fast on a phone
Where most buyers browse.
The shop is fast on a phone, where most buyers browse before they pay.
The website speed pageDo you also need a website, SEO or email marketing? We are a full team: what we do not do directly, we deliver with trusted partners, to the same standard.
What it is not
What e-commerce at Cittago is not
Four things you will not get from us.
A website with prices
A shop is a system: product, cart, payment, email, ads.
Launched and left
We take responsibility for what happens after launch, too.
A checkout that demands an account
We let people buy without needless hurdles.
Cart recovery, someday
We build it in from day one, not after the losses.
How we work
How we build a shop
It all starts with the buyer’s journey. Then, three stages.
It all starts with a conversation: we walk through your shop as a buyer would, show you where revenue leaks out and sketch the fixes in order of payoff. From there, our method has three stages.
- 01
We shop it like a customer
Where the revenue leaks out.
We go through product, cart and payment and note every hurdle.
- 02
We fix in order of payoff
The biggest wins first.
Product pages, checkout and speed, in the order that delivers the most, the fastest.
- 03
We join up the system
Recovery, email, ads, numbers.
We add cart recovery and post-purchase messages and track everything all the way to the order.
Boutique studio
What it means to work with a boutique studio
Four things you notice in the day-to-day collaboration.
01
Few clients, time for each
Few clients, so every account gets the time it needs.
We do not take on every project. We work with a small number of clients, so that every account gets the time and attention it needs.
02
The same person, from the first conversation
The strategist from the first conversation is the one who manages your campaigns.
The senior strategist you talk to at the first meeting is the one who manages your campaigns. We do not hand you over to someone else once we start.
03
Involved in your business
We look at the whole path to the sale, not just at the ads.
We are glad about every new customer we bring you. That is why we do not stop at the ads: we also look at the offer, the website and the message, so that the whole path to the sale works.
04
Relationships that last
Some clients have worked with us for over 10 years.
Some clients have worked with us for over 10 years. It is not us saying it: they wrote it themselves, in their Google reviews.
In brief
Updated: October 2026
- We are Cittago, a boutique digital marketing agency from Cluj-Napoca, Romania, dedicated to our clients. Since 2011 we have done ethical, effective marketing, built to grow along with each client's business.
- We build and fix online shops as a system: product pages that answer, a checkout with no hurdles, cart recovery and numbers tracked all the way to the order.
- We work in Romanian, English and Italian, with clients in 6 countries. To date we have grown over 56 brands.
- Today, Cittago's rating on Google is 5.0, from 21 reviews.
- We do not work with contracts that keep clients tied to us. We prefer to earn their trust through results: we start gradually and accelerate together only when there is potential.
Frequently asked questions
Questions about e-commerce
Direct answers to what people ask us before the first conversation.
1What does the e-commerce service include?
Product pages built around the questions buyers have before they pay, a checkout with fewer steps and no forced accounts, cart recovery and post-purchase messages built in from day one, plus numbers showing your conversion rate, average order value and where buyers give up.
2What’s the difference between an e-commerce agency and a web developer?
A developer builds what you specify and hands it over. An e-commerce agency answers for what happens after launch: whether the product page answers the buyer’s question, whether the checkout loses people along the way, whether the abandoned-cart email arrives at the right time. The code is the same; the difference is who owns the result.
3How is it different from just building a shop website?
We treat the shop as a system, not as a website with prices. Alongside the storefront we connect the ads, email and cart recovery, so the road from interest to payment is short and revenue leaks are plugged from the start, not patched after the losses.
4How much does an e-commerce project cost?
The first step is a free 30-minute conversation: we walk through your shop as a buyer would, show you where revenue leaks out and sketch the fixes in order of payoff. We scope the work to your goals, not to a fixed package.
5Do you work with small businesses, and in which languages?
Yes. We’re a boutique agency of senior specialists in Cluj-Napoca, working since 2011, with clients in 6 countries, in English, Romanian and Italian. The first step is the same whatever your size: a free conversation, with no obligation.
Let's get acquainted
The first meeting is free and lasts 30 minutes: online, by phone or, if you are in Cluj, over a coffee. You tell us about your business, and we tell you honestly how we can help.
Prefer a message? You can reach us on WhatsApp, by email or by phone and we will reply directly.
No preparation and no follow-up pressure. If we are not a good fit, you leave with better questions to ask whoever comes next.